Experience Kerala

kmapKerala is a state on the tropical Malabar Coast of southwestern India.  Nicknamed as one of the “10 paradises of the world” by the National Geographic traveller, Kerala is famous especially for its ecotourism initiatives and unique culture and traditions.  Growing at a rate of 13.31%, the tourism industry significantly contributes to the state’s economy. The Kerala Tourism Development Corporation, the government agency that oversees the tourism prospects of the state, has adopted the brand God’s Own Country for its campaigns. The slogan holds global Superbrand status.

Popularly visited attractions in the state include the beaches at Kovalam, Cherai and Varkala, the hill stations of Munnar, Nelliampathi, and Ponmudi, and national parks and wildlife sanctuaries such as Periyar and Eravikulam National Park. The “backwaters” region — an extensive network of interlocking rivers, lakes, and canals that center on Alleppey, Kollam, Kumarakom, and Punnamada — also see heavy tourist traffic. Keralite architecture, such as the Padmanabhapuram Palace and Tripunithura Hill Palace and the surviving Portuguese, Dutch, Jewish, British and French settlements spread across the state continue to enchant visitors.  Kochi the commercial capital of the state is known as the “Queen of the Arabian Sea”.  Alappuzha, the first planned town in Kerala, is called the “Venice of the East”.   In  North Kerala,  the important towns of Kozhikode, Cannanore and Thalasserry  have preserved the  cultural influence of  Portuguese  and Islamic  traders  in their  local   architecture,  cuisine and religious practices.